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|INTRODUCTION TO THE COURSE|
|BUILDING A SIMPLE AGENCY WEBSITE|
|Should You Focus On a Specific Niche and Service Offering?||00:05:00|
|Getting Creative With Your Agency Name||00:03:00|
|Registering a Domain||00:02:00|
|Setting Up Your Website With WordPress||00:01:00|
|Creating a Professional Email Address||00:02:00|
|Recommended Themes and Plugins||00:03:00|
|Website Graphics and Business Cards||00:03:00|
|Frozen Wave Walkthrough||00:05:00|
|Offering Web Design and SEO?||00:03:00|
|SETTING UP YOUR NEW BUSINESS|
|Starting Your Own Company||00:02:00|
|Registering an LLC||00:02:00|
|Setting Up Your Business On Google+ and Yelp||00:03:00|
|Why Having a Partner Will Help Grow Your Agency||00:05:00|
|A Project Management Approach To SEO Tasks|
|Introduction to this Section||00:02:00|
|Different Levels of Success||00:14:00|
|Roles within the Company||00:04:00|
|Typical Contracted Services||00:04:00|
|Keep Local SEO Simple||00:03:00|
|Local SEO Articles||00:05:00|
|Why Is Content Important||00:06:00|
|Creating Service Pages||00:03:00|
|Alt Tags YouTube||00:04:00|
|Not Everyone Is an Expert||00:05:00|
|Working with a Team||00:03:00|
|Working for Yourself or Someone Else||00:08:00|
|How To Acquire New Clients|
|Introduction To Getting Clients For Your Agency||00:02:00|
|Video and Photo Tools||00:04:00|
|Creating Valuable Website and Local SEO Analysis Videos For Potential Clients||00:06:00|
|Hot Lead Finder||00:07:00|
|Finding Businesses That Already Spend Money||00:10:00|
|Using LinkedIn To Approach Prospects||00:14:00|
|LinkedIn Auto Client Method||00:09:00|
|Using Moz Local||00:07:00|
|An Example Prospect Video That Landed Me a $750/month Client||00:09:00|
|An Example Prospect Video That Landed Me a $500 Website Design Client||00:06:00|
|Template Emails For Contacting Potential Clients||00:02:00|
|Following Up with a Cold Call||00:08:00|
|Cold Call Tactic – Offering To Setup The Google+ Business Page||00:03:00|
|Offering To Meet Clients In Person||00:03:00|
|Using Maps Prospector To Find Unclaimed Listings||00:08:00|
|Sidekick for Email Prospecting||00:04:00|
|CRM Lead Tools and Automation|
|Getting Started With Nutshell||00:05:00|
|Setting Up a Lead System In Nutshell||00:06:00|
|Integrating WuFoo Forms with Nutshell||00:03:00|
|Using Google Drive as a CRM||00:04:00|
|Closing Sales and Working With Existing Clients|
|Contracts For Your Work||00:03:00|
|How To Invoice Clients||00:03:00|
|Providing Clients With a Proposal For SEO||00:06:00|
|Creating Case Studies After Getting Positive Results For Clients||00:03:00|
|Working With Clients|
|Onboarding Your Clients||00:03:00|
|Typical Types of Clients||00:06:00|
|Regularly Scheduled Calls||00:02:00|
|Taking Notes and Being Hands Free||00:04:00|
|Organization For Next Steps, Scheduled Calls and More||00:04:00|
|The Importance Of Regular Communication||00:04:00|
|Pro-Active Communication About Client Success|
|Five Phone Calls||00:03:00|
|Send a Screenshot||00:03:00|
|Leadpages Custom Rank Tracking andAudit Reports For Clients||00:05:00|
|SEO Tools I Use|
|LongTail Pro Keyword Research||00:04:00|
|UpCity Local SEO||00:13:00|
|GeoRanker For Checking Your Rankings||00:02:00|
|Leadpages and Thrive Themes||00:03:00|
|Social Media Auto Posting – JetPack and Buffer||00:06:00|
|Infinite WP – Website Management||00:03:00|
|Outsourcing SEO and Becoming The Middle Man|
|Should I Outsource Or Do The Work Myself?||00:06:00|
|Finding Whitelabel SEO Providers||00:04:00|
|Pricing Your Services Higher||00:07:00|
|SourceMarket (Now KonKer) for SEO Services||00:04:00|
|Interview with Rahul Alim of Custom Creatives||00:31:00|
|Conclusion and Focusing On Staying Consistent|
|Staying Focused on Your Business||00:08:00|
|Conclusion to the Course||00:01:00|
|Bonus Mini Course - Google My Business Optimization|
|Upcoming Mini Courses||00:03:00|
|Why Having Google My Business is Critical For Every Local Business||00:04:00|
|Intro to Google My Business||00:04:00|
|Google My Business Page Setup||00:02:00|
|Setting Your Service Distance and Address||00:03:00|
|Selecting The Best Business Category||00:04:00|
|Creating a Good Introduction For Your Page||00:02:00|
|Tagging Photos Inside Of Google My Business or Using Picasa||00:06:00|
|Bulk Tagging Photos With a Location||00:04:00|
|Organizing Photos From Clients||00:02:00|
|Viewing Insights About Your Business||00:04:00|
|A Completed Google My Business Profile – Getting to 100%||00:04:00|
|Why Reviews Are So Important||00:05:00|
|Responding To Reviews||00:04:00|
|The Review Handout Generator||00:03:00|
|Bonus Mini Course - SEO Audits|
|Creating Zero Issue Audit Reports – Introduction||00:02:00|
|Why is an SEO audit important?||00:05:00|
|Introduction To SEO Powersuite’s Website Auditor||00:06:00|
|Running Your Audit Scan||00:12:00|
|My Website Auditor||00:04:00|
|Running Advanced Audits With Screaming Frog||00:08:00|
|Yoast SEO For WordPress||00:04:00|
|Bulk Editing Title and Meta Tags||00:06:00|
|Fixing Alt Tags||00:04:00|
|SEO Enforcer Plugin||00:04:00|
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